"Swiss Watch Dealers Strike Amid Outrageous Newbie Demands, Collectors Hunt Abroad"
- Chuck Ticklesworth
- Aug 15, 2023
- 2 min read

In an unforeseen twist that could rival any horological plotline, Swiss watch dealers have embarked on a monumental strike against the increasingly outrageous demands of newbie watch enthusiasts. The once-harmonious relationship between authorized dealers (ADs) and watch enthusiasts has been shaken as a wave of inexperienced collectors flood the market with absurd price expectations.
With posters proclaiming slogans like "No Watches Below Cost" and "Prices Don't Defy Gravity," Swiss watch dealers have taken to the streets, demanding that collectors acknowledge the true value of their timepieces. The protests, often accompanied by the haunting chimes of a grand complication striking noon, have garnered widespread attention from both the watch community and the Swiss public.
As the strike gains momentum, a peculiar trend has emerged among seasoned collectors. The scarcity of Swiss timepieces has spurred them to explore unconventional avenues for their watch cravings. As traditional ADs close their doors in protest, collectors have begun embarking on horological pilgrimages to far-flung corners of the globe, where 3rd world watchmakers ply their trade.
Beneath the sun-drenched awnings of makeshift watch workshops, collectors haggle over the price of exquisitely handcrafted timepieces, often forged from discarded gears and ingenuity. These new horological treasures, touted as "true watchmaking artisanry," have become the latest obsession among those willing to step off the well-worn path of Swiss luxury.
While Swiss watch dealers continue to stand their ground, the global watch community has embarked on an unforeseen journey of its own. Collectors, in pursuit of unique and underappreciated timepieces, are delving into the dusty attics and hidden alleys of horological landscapes they never thought they'd explore.
Whether this horological upheaval will lead to a renaissance in 3rd world watchmaking or a resolution to the Swiss AD strike remains to be seen. In the meantime, the watch world holds its breath, awaiting the next chapter in this saga of striking dealers, demanding newbies, and the search for horological beauty beyond borders.
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